Past
Simplifying Amazon Marketing Cloud For Brands and Agencies
An introduction to Amazon Marketing Cloud for brands and agencies: what AMC is, how to get access, and how to use it to understand customers and optimize.
Agenda
What's covered:
What AMC is and why it matters for brands and agencies
Use AMC to better understand customer behavior across the funnel
Optimize campaigns with AMC for superior performance results
How to gain access to AMC and start querying your own data
Real-world case studies and outcomes from leading brands
Host
Ayush Chaudhary
Co-founder
Collin Ramondetta
Partner Development Manager, Amazon
